Last week, I went to a conference that lost power because – wait for it -- it rained in San Francisco. Attendees foraged for breakfast yogurt by candlelight and gathered kumbaya-style around the speakers, who were awkwardly shouting wisdom. For about two hours, it became more camping party than tech event. (This was the Lean Startup Conference, by the way.)
But in the vein of writing about the conference portion, I'm going to share what I learned from a great session on how to make sure customer feedback directly affects your products. Greg Nelson, product manager at a company that makes video software for coaches and athletes, has figured out how to solve this problem that even oh-so collaborative startups face.